Ready Made Turnkey Website Problems

Ready Made Turnkey Website Problems

There are several problems that arise with all types of ready made Turnkey websites. They are:

• Site is same as thousands of others
  
• Need to do something that it doesn't do
  
• Getting traffic to the website.
  

Most ready made/turnkey websites offer some degree of customisation and so you can make your site look different by selecting colour schemes, logos etc. This is particularly important if you are using the turnkey website as part of your offline business (doctor, dentist etc).

If you want it to do something it wasn't designed to do then you either have to get someone to change it or do it yourself. Therefore it is particularly important when choosing your turnkey website  to consider not only what you want from your website today but in the years to come.

For example you may only want the website to provide basic info like company location and contact details, price list and services at the start. You may then consider using the website to handle customer queries and even to do online bookings and take orders etc.

Therefore before choosing your solution make a list of present and future requirements and choose the one that most satisfied it from day 1. You should also give preference to a turnkey website provider that demonstrate an ongoing commitment to adding new features.

 Generally the more specialised the provider the better the chances that they will add new features and develop the product. A general purpose turnkey provider is unlikely to offer this kind of service.

Getting traffic to the website is a problem regardless of what type of turnkey website you have. However with a site that is primarily created to augment the existing offline business then you should:

• Include your site address in all stationary.
  
• Include your site address on your business cards.
  
• Include your site address in business email signatures.
  
• Include your site address on advertisements in newspapers etc.
  
• Include your site address on all vehicle/building logos
  

In effect anywhere you previously had your telephone number should now also contain your website address.

For attracting new business via the Internet then you should see the website promotion section.

All of the above problems affect all types of ready made turnkey websites. A more fundamental problem affects those who are trying to make money with them. So  what's wrong with ready made turnkey websites and how to Make Turnkey websites Work.

Related articles and resources:

• Making turnkey websites work.
  
• Ready Made Turnkey websites