Wednesday, January 30, 2008

Search Engines

Search Engines

Search Engines are what make the web usable. They are the first tool people use for finding information on the Internet.

If you have a website then you need, not only to be listed in search engines, but also to have a top 30 search engine ranking.

There are 1000s of different search engines you can use and be listed in, but there are three that you must be listed in... Google, Yahoo and MSN .

 Together these three search engines are directly used for 80% of all web searches. Indirectly they are probable responsible for 90-95% of all web searches.

Getting Indexed

All three major search engines have a addurl page where you can submit your website to the search engine for free. There is absolutely no need to ever pay for a search engine listing!

Once you have added you website to the search engine you then need to wait for the search engine to visit you website and index it, and then wait again for the website to show up on Internet searches.

The delay varies with the search engine but 2 weeks to 2 months are typical for a brand new website

However you can get yourself listed in a matter of days if you get your site added to a few directories, popular websites or blog. Search engines will find your site via the link in the directory/blog/site.

Many search engines use links to your website/ web page as a vote for that site/page. The more links pointing to the page (incoming links) the more important the search engines think it is.

Getting A Good Search Engine Ranking

Getting in the index is the first step. However there is no point even being in the search engine index if no one ever finds you when they do a search - your site needs to have a good
search engine ranking
.

 There are many search engine experts that will help you improve your  website search engine ranking, but you can also learn  how to do it yourself.

SEO

Search engine optimisation is about getting your web pages optimized for the search engines so they get found. In starting with search engines I take you through the basics.

 
 

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